Fusing creativity with technology and giving life to imagination, that’s how one can describe the experience at e360Digital. Being a full-service digital agency, we specialize in turning imaginative ideas into reality. Our values support the idea of innovative strategies and a result-driven attitude. The foundation of e360Digital is laid on one iconic statement “the sky’s the limit”!
How We Started Off?
Starting off, Garret’s brand already existed before he joined forces with e360Digital. But, he wanted to introduce his brand in the dynamic world of Amazon too. So, we kickstarted this project armed with US products, catalogues, and comprehensive market research, to establish Garret’s Amazon business in the competitive niche of Tools & Home Improvement.
The first product was made in the US and luckily was in high demand. It was the starting point, and since then, we’ve launched a total of 5 products, all offering the benefit of a high ticket price exceeding $250.
Innovation, Precision, and Profit: Our Amazon Strategy that Defies the Norm!
Understanding the importance of making a strong start, we advised Garret to invest more upfront, knowing that the potential rewards outweighed the initial costs. Adopting a competitive market pricing strategy, we constantly monitored Garret’s Amazon account and optimized it on a weekly basis to ensure maximum visibility and sales potential. Leveraging the benefits of Fulfillment by Amazon (FBA) was a no-brainer, allowing us to streamline inventory management and focus on restocking strategies to meet customer demand.
Here is what we achieved after implementing these strategies:
Recognizing that a captivating listing is crucial for success on Amazon, we tackled the initial challenges of improving the listing image and optimizing the product description. We realized that Garret lacked experience in image listing, optimization, backend keywords, and design, so we stepped in to provide our expertise and guidance. And guess what? His products started to gain the limelight!
There is no doubt in the fact that facing accomplishments are the essence of challenges and struggles that we initially face. You will be amused to know that we do face initial hurdles. So, navigating the complexities of Amazon’s product identification system, we encountered a UPC (Universal Product Code) conflict with the ASIN (product identifier) in the Amazon catalogue.
UPC and ASIN Conflict Resolution
Conflicts were basically what we have made so far and what we have achieved so far. The best part to be done and incorporated is that we should be watching for the people.
Let’s make it happen!
How We Managed To Kick It Off?
To address this, we meticulously presented evidence from GS1.org to prove the legitimacy of Garret’s products and ensure seamless integration into the platform.
Celebrating Garret’s Wins Over Time
This monthly graph profit is a reflection of our successful implementation of marketing strategies, Amazon tactics and timely changes:
The journey with Garret has been nothing short of remarkable, as we achieved several significant milestones together. Garnering a multitude of positive reviews in a short period added to the credibility and reputation of Garret’s Amazon store.
Furthermore, we successfully launched multiple products, expanding the product range and customer base in a short span.
Do you want to know how we used our marketing expertise and drizzled some magic to let potential customers discover Garret’s products? If yes, then let us break the ice. First, we understand the importance of bridging marketing gaps, we recognized that customers were yearning for good quality products in the Tools & Home Improvement niche.
It was our light bulb moment. To tackle this, we diligently provided proper guidance to buyers, thereby adding value to their purchases. Some of our key takeaways were:
- Creating how-to guides.
- Focusing on video tutorials.
- Solving customer’s problems.
How We Maximized Visibility Through Diverse Marketing Strategies?
To maximize visibility and boost sales, we explored a range of marketing strategies, including dynamic pricing, coupons, promotions, and discounts. Regular monthly reports and constant coordination with Garret ensured that we remained agile in our approach.
Sum-up Of Our Journey: Challenges, Lessons & Solutions
Addressing Timely Optimization
Timely optimization emerged as a recurring challenge, but we swiftly adapted our approach to ensure the consistent improvement of product listings, thereby enhancing search rankings and sales potential.
Overcoming Initial Review Challenges
In the initial stages, we faced a brain-squeezing challenge to generate reviews from our clients. However, we expertly utilized coupons to incentivize customers to leave authentic feedback, thus establishing trust and credibility for Garret’s brand.
Valuable Lessons for Future Endeavors
This journey with Garret provided us with invaluable insights. We learned the importance of demand-driven high ticket pricing and the benefits of incorporating product variations from the very beginning.
Expert Advice From Our Amazon Professionals
We know how hectic and mind-boggling it is for a newbie to build a brand and start his business on Amazon. But don’t you worry, let’s level up your Amazon game with us. Here are some expert advice from our professionals that will help you to kick start your journey:
Importance of Market Research
Before any product launch, thorough market research is a must. Understanding the demand and competition enables informed decisions and enhances the chances of success.
Continuous Product Research and Innovation
The e-commerce landscape is ever-evolving, and we advise continuous research and innovation to stay ahead of the curve and remain relevant in the market.
Optimization for Enhanced Visibility
Backend optimization, listing enhancement, and the strategic use of videos are essential for improving product visibility and attracting potential customers.
External Traffic Generation through Social Media
While Amazon is a potent platform, external traffic generation through social media channels can significantly boost product visibility and sales.
Ensuring Brand Registry with Amazon
Securing brand registry with Amazon offers numerous advantages, including greater control over product listings and protection against unauthorized sellers.
Let’s See The Milestones We Have Unlocked So Far!
Expansion to Canadian and Mexican Markets
Building on the success achieved in the US market, we are excited to announce that we have commenced operations in Canada and Mexico as well.
Garret’s journey to Amazon’s success has been a testament to our commitment to excellence and our passion for empowering clients. Together, we transformed his brand, navigated challenges, and celebrated achievements.
We extend our heartfelt gratitude to Garret for entrusting e360Digital with his Amazon business aspirations. It has been an exhilarating journey of growth and success.
Discover how e360Digital can help transform your business on Amazon and beyond. Visit our website to explore more success stories and learn about the comprehensive services we offer. Contact us today for potential collaboration and your journey to success!